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Zalando Trend Forecast 2025: The 5 Macrotrends that will define the future of fashion

IN PICTURES From left to right. Zimmermann AW24, Reparto Studio SS25, Mercado Livre SS25, Miu Miu AW24, Boltad SS25 Credits: ©Launchmetrics/spotlight In a dynamic, ever-evolving landscape, it’s crucial for brands to identify trends early and adapt flexibly to ensure future relevance. Based on a database of over 50 million customers in Europe, Berlin-based online retailer […]

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Safilo and Under Armour renew eyewear licensing agreement

Safilo Credits: Safilo Group Safilo Group and Under Armour have renewed their global licensing agreement for Under Armour branded eyewear until 2031. “We are enthusiastic about extending our successful partnership started in 2020 with Under Armour. We are thrilled to continue this journey, leveraging Under Armour’s growing consumer base in North America and in the

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Raspberry AI secures 24 million US dollars in funding round

Raspberry AI website Credits: Raspberry AI Raspberry AI, the generative AI platform for fashion creatives, has secured 24 million US dollars in Series A funding led by Andreessen Horowitz (a16z). The company’s existing investors Greycroft, Correlation Ventures and MVP Ventures also joined in the round, along with notable angel investors, including Gokul Rajaram and Ken

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Amazon orders 200 Mercedes-Benz electric trucks

Amazon Pickup & Returns on South St. in Philadelphia. Credits: Unsplash. Online retailer Amazon has purchased 202 electric Mercedes-Benz eActros 600 vehicles from Germany’s Daimler Truck, the automaker said Tuesday, marking both firms’ largest-ever order for battery-powered lorries. Heavy-duty vehicles (HDVs) are responsible for six percent of EU greenhouse gas emissions, according to the European

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Google Gemini: How Artificial Intelligence is Disrupting Advertising Costs and Marketing Strategies

Credits: Alicia Reyes Sarmiento // FashionUnited. This image was created using an artificial intelligence tool. The advent of artificial intelligence tools like Google Gemini is revolutionizing search engines and redefining the rules of the game in digital marketing. This transformation is leading to a dramatic increase in cost per lead (CPL) on Google, sometimes reaching

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Amazon to invest over 5 billion dollars in Mexico data center

Amazon Credits: Christian Wiediger via Unsplash Amazon will invest more than $5 billion in a data center in central Mexico, the country’s government and the e-commerce giant said on Tuesday. Announcing the investment alongside Mexican President Claudia Sheinbaum, the director of Amazon Web Services (AWS) in Latin America, Paula Bellizia, said the planned center demonstrated

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Gola to celebrate 120th anniversary with limited-edition capsule collection

The Gola 120th Anniversary Collection Credits: Gola British footwear and sportswear brand Gola Classics is set to mark its 120th anniversary this spring with the launch of an exclusive capsule collection. Set to launch before the brand’s anniversary date on May 22, 2025, the limited-edition capsule collection will include its best-selling Elan sneaker in two

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Guess partners with Tata CLiQ to launch Guess Jeans in India

Guess Jeans campaign imagery Credits: Guess Jeans American apparel company Guess Inc. has entered into a strategic long-term partnership with Tata Group’s ecommerce platform, Tata CLiQ, to launch Guess Jeans in India. Through this new partnership Guess Inc., which currently operates its Guess brand in India through its subsidiary Guess India Pvt Ltd, is set

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Levi’s and Undercover unveil anniversary collaboration

In Pictures Flea models the Levi’s x Undercover collection Credits: Levi’s by Clara Balzary San Francisco-based denim brand Levi’s has unveiled a new collaboration with Undercover in celebration of the Japanese brand’s 35th anniversary. Founded in 1990 by Japanese designer Jun Takahashi, Undercover has become known for blending high fashion with streetwear and underground influences.

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Landsec reports strong Golden Quarter as sales and footfall increase

Liverpool One. Credits: Liverpool One. UK real estate firm Landsec welcomed strong results for the Golden Quarter, with its portfolio of major retail destinations “outperforming external benchmarks” as footfall and sales continued to grow. Over 800 million pounds was spent in Landsec destinations during the period, coming ahead of expectations, with overall spending increasing 3.8

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